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The Difference Between Real Estate, Architecture And Interior Design Photography

Updated: Dec 21, 2023

You might ask yourself, what is the difference between Real Estate Photography, Architecture Photography and Interior Design Photography? Simply put, there are differences on many levels. See our summary below. We hope this gives you a better understanding of each photography category and what fits your needs best.



real estate photography Dundee, St Andrews, Perth, Glasgow, Edinburgh



REAL ESTATE PHOTOGRAPHY

Real Estate Photography focuses on commercial purposes. Selling a home, estate or commercial spaces like an office workspace is the main goal.


The product in Real Estate Photography can be an entire house or apartment or all kinds of commercial spaces. Depending on the estate, this might include off-site amenities like a community pool, gym, common areas or productions areas etc.


Once the property is sold, the photographs don’t serve a purpose any longer and are therefore products with the least longevity – given the qualities of the agency and market of course. For example, holiday rentals or Airbnb have longer usefulness. However, the product ‘sold’ is still the property, so all sorts of rentals fall under this category.


The goal is showcasing the product. Therefore, Real Estate Photography is about the estate and to form an impression of the house, apartment or commercial space while showing it in its best possible light. Our photographs give the buyer an unadulterated, but perfectly captured impression of the entire object.

To represent that, every area or room should be included which  also means laundry rooms — usually not the most photogenic rooms. All rooms are presented as clean and functional. After looking at those photographs you should have a good idea about the space and its functionality and, in the best case, call your agent to schedule a viewing.


Overall Real Estate Photography is one of the most functional photography categories. Our customers want to maximize profit and we offer packages to support that. Usually shooting time, as well as the post production process, don’t take as much time as interior design or architecture photography.



INTERIOR DESIGN PHOTOGRAPHY

Interior design photography is used for advertising, marketing and publications (e.g., magazines, social media or websites). The photographs are way more artistic and are composed to get the viewer’s attention and draw them in.


We offer photography service for interior designers, decorators, interior stagers and subcontractors such as kitchen companies that have or are going to create a new aesthetic and/or practical new space.


Interior designers and decorators use photography services services to primarily advertise for their services and consultation. Interior designers and decorators make (mainly) indoor spaces functional, safe, and beautiful by defining a room and selecting essential and decorative items. Their objective is to highlight their expertise beyond what is actually shown in the photographs. They usually use the photographs over a longer time period for marketing campaigns, websites and social media posts.


Interior Design Photography approach shows the individual style of a designer or, perhaps a lifestyle someone wants to make desirable. Our photographs capture samples of the previous creative and functional work. The focus is less on single items (furniture) but to show style and created atmosphere by highlighting the designer’s composition while choosing different angles, compositions and lighting.


Each new interior design photography project starts with us consulting with the interior designer. We start by gaining insights and information about the project and focusing on what is most important to our client.

Photographing a service requires us to understand the intention and thoughts of our client. It is important to take our time for interior design photography. The economical factor is less prioritized than in Real Estate Photography.



ARCHITECTURE PHOTOGRAPHY

Architects usually use architecture photography for publications or as framed pictures. The photographs usually show a piece of art. Of course, architects employ Architecture Photography to advertise their services — bringing the actual focus and approach closer to our interior design photography.


With Architecture Photography there might not even be a product or anything for sale at that time. The subject matter of the photograph is an extraordinary part of a building’s exterior (or interior) or the entire construct, to be captured to almost just celebrate its pure existence. Unlike fine art photographers we don’t consider Architecture Photography as creating art, we photograph the actual artwork and preserve it.


Architecture Photography is about capturing the essence of buildings and the details that make the building’s design unique. These architecture photographs are supposed to be accurate representations of the subject and captured as aesthetically pleasing to the eye as possible.


Like any interior design photography project, we reach out to the architect to gain insights and information about the object (project) and determine what is most important to our client. During our personal walk-throughs, we get ideas about what features are most important to someone, and it is not infrequently the most obvious.


We hope our descriptions of real estate, architecture and interior design photography showed you the differences between them. Of course, there will always be similarities and overlaps in purpose and approach to achieve the client’s objectives.








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